About RAD

RAD is today's market leader in the distribution and sale of motorcycle accessories and motorcycle riding gear.
RAD stands for:

  • 1 webshop
  • 8 stores in Belgium (up to 2000 m² of shopping pleasure)
  • Supplier to hundreds of motorcycle dealers in the Benelux

With over 35 years of experience we are the specialist!

Our team consists of around 45 passionate colleagues who are happily sharing their passion with other riders every day.
We offer many top brands at very competitive prices.
Thanks to our Lowest Price Guarantee you can be sure that you never pay too much with us.

RAD's loyal customers can be found all over Europe!

We'll explain why.

An ever-growing range ensures that every rider can find what he or she is looking for, online or offline:
  • Each RAD shop: up to 2000 m² of shopping pleasure
  • More than 80 brands
  • More than 13.000 different products
  • Always the latest products
  • A men's collection, but also an extensive women's collection (and even a children's collection)
  • Monthly nice promotions in our newsletter
  • Large stock (real-time online availability per store) and immediately deliverable
  • Easy product search for replacement parts specific to your bike
  • Detailed information sheet for each product in the shop
We are proud of the fact that customer satisfaction is our main focus:
  • Score of 9,6/10 from over 35000 customer reviews
  • 30 days return policy
  • Fast delivery to your home, or to a DPD pickup point
  • Secure payment through the reputable MultiSafepay platform
  • Lowest Price Guarantee
  • Distinct online account area per customer
  • Correct after-sales service
  • Quick response to customer queries
  • Last but not least: a free cup of coffee in our shops!

So don't wait any longer, discover our range and join our 300,000 customers!

Have fun shopping!